PURSUING ZERO WASTE FASHION SHOW

Pursuing Zero Waste Fashion Show Highlights Plastics Recycling at NPE2015

“In 2012, when SPI expanded its mission to include the pursuit of zero waste, the idea was to engage its members in addressing the issues of sustainability and recycling through sound solutions,” said Kim Holmes, SPI’s senior director of recycling and diversion. “The SCAD project demonstrates SPI’s commitment to zero waste by giving plastic materials more than one life, and using art, like fashion, as a tool for education.”

The Plastics Industry Trade Association has partnered with the Savannah College of Art and Design (SCAD) to design and create garments out of recycled, reused, or repurposed plastics. The clothing will be modeled in the Pursuing Zero Waste Fashion Show, sponsored by Green Dot,  at the opening ceremony of NPE2015: The International Plastics Showcase. The garments will be based on designs selected by SPI from submissions by the students at SCAD’s School of Fashion and will include 3D printed plastic accessories.

NPE2015 will take place March 23-27, 2015 at the Orange County Convention Center (OCCC) in Orlando, FL. Following the opening day fashion show on Monday morning, the garments will be displayed throughout NPE2015 in the Zero Waste Zone, a special sector of the exhibit floor devoted to the plastics industry’s mandate to reduce, reuse, or recycle its materials. Attendees will have the opportunity to get an up-close look at the materials selected and used by the students and learn about their inspirations for the designs.

Environmental issues, such as recycling, are especially important to the upcoming generation represented by the students at SCAD, and we felt it important to show the world their vision for plastics use in the future,” said Brad Williams, SPI director of sales and marketing. “We chose to work with SCAD because of its outstanding reputation among schools of design and its forward-looking, creative approach to technology. I have seen the students’ initial designs and I believe NPE2015 attendees will be excited by the creative outfits they will see at the fashion show.”

After they premier at the NPE2015 opening ceremony on March 23 in Orlando, Fla., the designs will be displayed throughout the remainder of the trade show in SPI’s Zero Waste Zone. This special section of the show floor will be devoted to the plastics industry’s mandate to reduce, reuse or recycle its materials. NPE attendees will have the opportunity to get an up-close look at the materials selected and used by the SCAD students and learn more about their inspiration for the designs. Commonly-used plastic materials that made it into some of the students designs include bubble wrap, plastic shelf paper and plastic bags.

NPE2015 is both the largest and the most sustainability-focused conference in NPE history. Starting off NPE2015 with the Pursuing Zero Waste Fashion Show is meant to send a message that eliminating plastic waste and finding new lives for plastic materials is a major priority for SPI and for the plastics industry at large. “The reduction of waste through reuse and recycling of plastics is central to SPI’s priorities as the nation’s only trade association representing all segments of the plastics manufacturing industry,” said Holmes. “Along with our members, we are working diligently to educate and inform consumers that most plastic products and materials have a life beyond their initial use, and that burying plastics in a landfill is burying valuable resources.”

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